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Nikkei Business (weekly)

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A magazine on economy and management for top and middle managers. CORE READERSHIP - Corporate executives - Corporate managers - Management consultants http://business.nikkeibp.co.jp/ Media Data (.pdf) Nikkei Business & Competitors 2005 (.pdf) Circulation and Readership Data 2006 (.pdf) First published: September 1969 Circulation: 331,632 (Japan ABC, Jan.-Dec. 2005)

Advertising Rates

Ad Feature Schedule January - December 2007 (.pdf)

(Unit=1,000 Yen)

Size unit	1X	3X	6X	9X	12X	18X	24X	36X	48X	60X
Four-color 1 page	2,520	2,460	2,390	2,370	2,330	2,300	2,270	2,200	2,140	2,100
Four-color 1 page facing 1st editorial	2,793	2,709	2,653	2,625	2,597	2,570	2,514	2,485	2,374	2,318
Four-color 1 page facing index	2,700	2,620	2,565	2,535	2,510	2,485	2,430	2,376	2,295	2,240
Four-color 1 page facing trends	2,646	2,567	2,514	2,487	2,461	2,434	2,381	2,328	2,249	2,196
Two-color 1 page	2,070	2,020	1,970	1,950	1,920	1,900	1,860	1,820	1,760	1,730
B/W 1page	1,670	1,630	1,590	1,570	1,550	1,530	1,510	1,470	1,420	1,390
Four-color vert. 2/3 page	1,810	1,760	1,720	1,700	1,680	1,660	1,630	1,590	1,540	1,520
Four-color horiz. 1/3 page	915	892	870	860	850	840	830	810	780	770
B/W vert. 2/3 page	1,140	1,106	1,083	1,072	1,060	1,049	1,026	1,003	969	946
B/W horiz. 1/3 page	570	555	540	535	530	520	515	500	485	475

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