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Nikkei Business Associé (semi-monthly)

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A magazine that offers business information to young, ambitious business people. CORE READERSHIP Young businesspeople aged 25 to 35 http://nba.nikkeibp.co.jp/ Media Data (.pdf/294KB) Media Data (.pdf/2.02MB) First published: April 2002 Circulation: 72,933 (Japan ABC, Jan.-Dec. 2005) Advertising Rates Ad Feature Schedule 2006 (.pdf) (Unit=1,000 Yen) Size unit 1x 3x 6x 12x 24x 36x 48x Four-color 1page 1000 975 950 925 900 860 820 Two-color 1page 800 780 760 740 720 688 656 B/W 1 page 700 683 665 648 630 602 574 Four-color vert. 2/3 page 700 683 665 648 630 602 574 B/W vert. 2/3 page 500 488 475 463 450 430 410 Four-color horiz. 1/2 page 550 536 523 509 495 473 451 B/W vert. horiz. 1/2 page 350 341 333 324 315 301 287 Four-color vert. 1/3 page 360 351 342 333 324 310 295 B/W vert. 1/3 page 250 244 238 231 225 315 205

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