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Lifestyle and EntertainmentMedia Data 2017

DAZZLE Lifestyle magazine for affluent and successful women
DAZZLE

Among Nikkei BP's readers, there are certain number of women who have a high potential of playing a leading role in consumption, yet are not exposed to fashion & lifestyle information. DAZZLE focuses on 70,000 female readers of Nikkei Medical, Nikkei Healthcare, Nikkei Business, Nikkei Architecture, Nikkei Information Strategy and Nikkei Top Leader. These are our female subscribers who busily work as doctors, corporate managers, managerial staff and specialists, who hardly have any time to read numerous weekly female magazines sold at bookstores. We want to support them to glow as a woman outside their place of business as well. Because they are successful, mature ladies, we want them to know that they deserve to stay confident, beautiful and dazzling.

Core readership
  • Female subscribers of Nikkei Medical, Nikkei Healthcare, Nikkei Business, Nikkei Architecture, Nikkei Information Strategy and Nikkei Top Leader who play active roles in various businesses
Circulation
70,000
First published
March 2009
Frequency
Bimonthly
Size
232 X 297mm
Printing
Four-color offset lithography

Subscriber Profile

Our readers are radiant and mature females working confidently every day as a doctor,
business executive and manager

Subscriber Profile

From the reader profile survey (questionnaire mailing survey conducted in October 2008 by Nikkei BP Consulting)

Advertising Rates

(Thousand yen)
SIZE UNIT x
Inside front cover spread 3,500
Second inside front cover spread 3,400
Third inside front cover spread 3,300
First DPS 3,200
Page facing TOC 1,800
Page facing editorial column in the first half of the magazine 1,600
Four-color 1 page 1,500
Inside back cover 1,500
Back cover 2,400

Schedule

Issue Delivery
date
Order
deadline
Material deadline
for digital format
Feb. 2017 Jan. 27 Dec. 16 Jan. 4
Apr. Mar. 31 Feb. 24 Mar. 7
Jun. May 26 Apr. 19 May 3
Issue Delivery
date
Order
deadline
Material deadline
for digital format
Aug. Jul. 28 Jun. 23 Jul. 4
Oct. Sep. 29 Aug. 25 Sep. 5
Dec. Nov. 25 Oct.20 Nov.1
 

Space Units

Millimeters (W x H)
Inside front cover spread 464 x 297
Four-color 1 page 232 x 297*
Back cover 222 x 297

*Ad material should be made in 238 x 303 mm size to avoid white lines at edges. Important elements, such as text, logotypes, symbol marks, and illustrations, that must not be trimmed should be within 10 mm of all register marks.

Specifications

Material Requirements

  • Software application: Illustrator, Photoshop (Macintosh Japanese version only), InDesign
  • Delivery: Via FTP or in CD/DVD
  • Must be sent with low-resolution PDF and completed checksheet, which can be downloaded from
    http://www.nikkeibp.com/adinfo/specs/
  • All Japanese fonts except for those specified in the checksheet must be outlined.

Translation
If you wish to translate your ad material into Japanese, please consult your nearest sales representative or any Nikkei BP office for our translation service.

Proofs
Advertising proofs are not provided for approval.

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