HOME > Ad Info Top > Print Media > Personal Computing > Nikkei Personal Computing

Personal ComputingMedia Data 2017

Nikkei Personal Computing Comprehensive PC magazine for business leaders
Nikkei Personal Computing

Nikkei Personal Computing is a biweekly magazine that helps readers select the hardware and software best suited to their business needs. It offers practical tips on the most effective uses of business hardware/software, and proposes different uses for developing new businesses. Backed with PC expertise from inside and outside the company, the magazine provides the most up-to-date and practical information that business users need to know. Major advertising clients of Nikkei Personal Computing include makers and vendors of PCs, peripherals and software; providers of PC-related services; communications and network service providers; and Internet-related service providers.

Core readership
  • Those who use personal computers at work
Circulation
68,502 (Japan ABC, Jan.-Dec. 2015)
First published
October 1983
Frequency
Semi-monthly
Size
Modified A4 (210 x 280 mm)
Printing
Four-color offset lithography
Sales method
Exclusively by annual subscription (direct mail delivery)
Website
http://pc.nikkeibp.co.jp/npc/

PRINT

Nikkei Personal Computing

Website
http://pc.nikkeibp.co.jp/npc/

Subscriber Profile

IT-literate business leaders involved in purchasing

Subscriber Profile

From the reader profile survey (questionnaire mailing survey conducted in November 2013 by Nikkei BP Consulting)

Advertising Rates

(Thousand yen)
SIZE UNIT 1x 6x 12x 18x 24x 36x 48x
Four-color 1 page 1,460 1,386 1,350 1,313 1,277 1,241 1,225
Two-color 1 page 1,230 1,168 1,137 1,107 1,076 1,045 1033
B&W 1 page 1,007 956 931 906 881 856 846
Four-color 2/3 page 960 912 888 864 840 816 807
B&W 2/3 page 635 604 588 572 556 540 534
Four-color 1/3 page 480 456 444 432 420 408 404
B&W 1/3 page 321 305 297 289 281 273 270

Schedule

Issue Delivery
date
Order
deadline
Material deadline
for digital format
Jan. 9,
2017
Dec. 30 Nov. 25 Dec. 7
Jan. 23 Jan. 19 Dec. 8 Dec. 21
Feb. 13 Feb. 9 Jan. 5 Jan. 18
Feb. 27 Feb. 23 Jan. 20 Feb. 1
Mar. 13 Mar. 9 Feb. 3 Feb. 15
Mar. 27 Mar. 23 Feb. 16 Feb. 28
Apr. 10 Apr. 6 Mar. 2 Mar. 15
Apr. 24 Apr. 20 Mar. 16 Mar. 29
May 8 May 4 Mar. 31 Apr. 12
May 22 May 18 Apr. 11 Apr. 21
Jun. 12 Jun. 8 May 2 May 17
Jun. 26 Jun. 22 May 19 May 31
Issue Delivery
date
Order
deadline
Material deadline
for digital format
Jul. 10 Jul. 6 Jun. 2 Jun. 14
Jul. 24 Jul. 20 Jun. 15 Jun. 27
Aug. 14 Aug. 10 Jul. 6 Jul. 19
Aug. 28 Aug. 24 Jul. 14 Jul. 27
Sep. 11 Sep. 7 Jul. 31 Aug. 16
Sep. 25 Sep. 21 Aug. 17 Aug. 29
Oct. 9 Oct. 5 Aug. 31 Sep. 13
Oct. 23 Oct. 19 Sep. 13 Sep. 26
Nov. 13 Nov. 9 Oct. 4 Oct. 17
Nov. 27 Nov. 23 Oct. 19 Nov. 1
Dec. 11 Dec. 7 Nov. 1 Nov. 14
Dec. 25 Dec. 21 Nov. 16 Nov. 29
Jan. 8, 2018 Dec. 30 Nov. 28 Dec. 8
 

Space Units

Millimeters (W x H)
Full page 210 x 280*
Double-page spread 420 x 280*
Horizontal 1/2 Page 180 x 125
Vertical 1/3 page 55 x 255
Vertical 2/3 page 115 x 255

*Ad material should be made in 216 x 286 mm or 426 x 286 mm size to avoid white lines at edges. Important elements, such as text, logotypes, symbol marks, and illustrations, that must not be trimmed should be within 10 mm of all register marks.

Specifications

Material Requirements

  • Software application: Illustrator, Photoshop (Macintosh Japanese version only), InDesign
  • Delivery: Via FTP or in CD/DVD
  • Must be sent with low-resolution PDF and completed checksheet, which can be downloaded from
    http://www.nikkeibp.com/adinfo/specs/
  • All Japanese fonts except for those specified in the checksheet must be outlined.

Translation
If you wish to translate your ad material into Japanese, please consult your nearest sales representative or any Nikkei BP office for our translation service.

Proofs
Advertising proofs are not provided for approval.

Page Top