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Home :. Table of Contents :. Index :. Nikkei Electronics April 24 2006 Issue


Nikkei Electronics


April 24 2006 Issue

Keyword .  .  .  p. 10

Electronic Paper

What’s New .  .  .  p. 28

  • Seiko Epson and JSR Use Inkjet Technology to Form Si TFT
  • Samsung Electronics Reveals a Fuel Cell for Mobile Devices
  • Viiv Moves to Handle Content Redistribution
  • Due to Furious Competition from FPGAs, Quick Turnaround ASICs Come to a Crossroad
  • More or Less, the Problem of Multilayer Condenser Deterioration Is Scattered amongst Manufactures
  • The Linux for Mobile Phone Forces Take a First Step to Rout Symbian
  • Apple Announces a Tool to Run Windows XP on Macs

Leading Trends

Batteries Will Be Thin and Flexible From Now On.  .  .  p. 51
Until recently, power density and energy density increases had been the only advancements sought in electrical storage devices.  
But now, a new area of competition has emerged—thin, flexible batteries.  
Already beginning to be employed in postcards and cosmetics products, it looks as if they will be put to use in products such as electronic paper and IC cards.

The New Rationalization in Energy Use Law Will Change Methods of Reducing Power Consumption.  .  .  p. 57
Manufacturers of air conditioning systems are reviewing their methods of reducing power consumption as there is a possibility they will be unable, using current design concepts, to meet targets stipulated under the Law Regarding the Rationalization of Energy Use to be revised in Autumn 2006.  Many devices are likely to face similar situations.

Cover Story

Harvest the Market by Mass Manufacturing Many Types of Products.  .  .  p. 77
The global electronics market is rapidly expanding.  The key to coming out on top will be to maintain development frameworks that allow products targeting a wide range of consumer preferences to be released to the market in quick succession, while weathering increasingly severe price cuts.  
Establishing such a framework, however, involves enduring a certain element of pain and only companies who overcome that pain will succeed in winning a share of the market.


Part 1 Drastic Changes Are Inevitable .  .  .  p. 80
Building up design assets for a vital, constant flow of new products

Part2 Software.  .  .  p. 88
Focusing on software engineering to diversify product lines tenfold

Part 3 Hardware.  .  .  p. 98
Realizing concurrent product launches worldwide with a farsighted design concepts

Part 4 Outside Resources.  .  .  p. 105
Making good use of one-to-one partnerships with development and manufacturing contractors

Interview

Rambus’s CEO, Harold Hughes: “We Are Facing the Challenge of Transforming Our Business Structure”.  .  .  p. 111

Tech Tale

The 30 Year Struggle for Perpendicular Magnetic Recording (Part 1): “That Began in 1977”.  .  .  p. 114
The August 7, 1978 edition of Nikkei Electronics featured an article entitled “High-density Magnetic Recording by Perpendicular Magnetization” in which Tohoku University professor at the time, Shunichi Iwasaki, explained the method of perpendicular recording.

Guest Paper

To What Degree—MSEE or MBA ?.  .  .  p. 119
What postgraduate degrees should engineers acquire?  In the US, more people are interested in Master of Business Administration (MBA) degrees, which teach methods for managing businesses or projects, as opposed to Master of Science in Electrical Engineering (MSEE) degrees that pursue technical expertise.  
A number of circumstances underlie this, including: demand is rising for human resources who have both sound technical and managerial skills; MBA graduates earn higher salaries; the engineers, themselves, have doubts about their aptitude for becoming specialists; and the students have dreams of establishing their own businesses in the future.
 Universities, too, are putting effort into nurturing human resources who are strong in both technology and management.  Not only do universities teach the traditional MBA courses focusing on business administration, but they also offer, for example, programs allowing students to obtain masters’ degrees relating to engineering concurrently with masters’ degrees in management.  
The editor of a US journal reports on the latest attitudes of American engineers towards masters’ education.

NETs Buyers’ Guide

Video Amplifier IC.  .  .  p. 124
There are many applications for video amplifier integrated circuits (ICs), which amplify video signals for output to external displays and monitors.  
As well as televisions, video recorders, set-top boxes, and other stationary equipment, these ICs are being increasingly used in portable devices such as digital camcorders, digital cameras and mobile phones.  Most video amplifier ICs for portable devices can operate on a +3V single power supply.  
This article looks at ICs with an internal low-pass filter that will bear an advantage as portable devices become smaller.  With a small mounting area, inclusive of external components, many come in thin and compact packages.

NETs Seminar

Developing an Ever Changing Motor Control IC.  .  .  p. 130
A motor control integrated circuit (IC) boasting both the flexibility of a microcontroller and the performance of an application-specific IC (ASIC) has emerged for use in inverter circuits of large home appliances.  It is based on technology for reconfiguring control processing circuits in the same way as you might rewrite software.  
This technology could possibly be applied even to the fields of amps and power supplies.

The Expectations for Electronic Paper (Part 4): An Element in Intel’s Platform Strategy.  .  .  p. 138
This installment introduces Intel Corp.’s approach to electronic paper.  Intel is eyeing electronic paper as a technology that could reduce the power consumption of portable devices.  
The company stresses that markets in which paper is used to provide information need to be gradually replaced if portable devices featuring electronic paper are to capture a large market.

Dynamically Controlling Body Bias and Power Supply Voltage (Part 2): Process/Device Technology to Increase the Efficiency of Basic Bias Control.  .  .  p. 141
This series explains the low power consumption technology for LSI, based on voltage control, which was developed by NEC Electronics Corp.  
This technology consists of three elements.  The second installment of the series looks at process/device technology such as transistor configuration and high-k materials.

Next 2 Weeks 8

For further information, please contact:
Nikkei Electronics
1-17-3, Shirokane,
Minato-ku, Tokyo 108-8646, Japan
Vox: +81-3-6811-8141, Fax: +81-3-5421-9100
http://techon.nikkeibp.co.jp/

Keyword: 10
News Ranking 12
What's New: 28
Selected Shorts: 41
Leading Trends: 51
Cover Story: 77
Interview: 111
Tech Tale: 114
Guest Paper: 119
NETs: 124
Calendar: 188
From the Readers: 192
From the Editors: 193

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